SAM integration · for art centres
Connect SAM to your website
Keep your SAM catalogue and your online store in sync, both ways. Artworks, stock, GST and orders flow automatically, so your team stops double-handling and gets back to the artists.
SAM, and the plugin that connects it
SAM, short for Stories Art and Money, is the management system most Aboriginal art centres use to run artists, artworks, sales and accounts. The Defyn SAM plugin connects that SAM catalogue to your WooCommerce or Shopify store and keeps the two in step automatically.
Skink has built websites for art centres for more than 12 years, and this is the connection art centres most often ask us about. Here is what it does, and where to read more.
What the connection does
One catalogue in SAM, kept live on your website.
Two-way sync
Artworks, artists, editions and pricing flow from SAM to your store, and orders flow back as sales records.
Real-time inventory
SAM webhooks take a sold piece down the moment it sells, so you never oversell a one-of-a-kind work.
GST and freight, done right
GST-exempt artworks, taxable products and freight reconciled per line, matching SAM to the cent.
Category mapping
SAM’s detailed categories mapped into a few simple, shopper-friendly buckets.
Stories and provenance
Artist profiles, stories and provenance carried across, not just prices and photos.
Secure and reliable
Encrypted credentials, verified webhooks, and orders queued safely if SAM is briefly down.
Read our SAM guides
We publish practical guides on connecting SAM to your website, from two-way sync and real-time inventory to GST, onboarding and migration. Browse all our SAM guides, or get the plugin at samplugin.com.
SAM integration FAQs
What is SAM (Stories Art and Money)?
SAM is the management system most Aboriginal art centres use to manage artists, artworks, sales, consignment and accounts. You can read more at sam.org.au.
What does the Defyn SAM plugin do?
It connects your SAM catalogue to a WooCommerce or Shopify website, syncing artworks, stock, GST and orders both ways so your team enters everything once. See samplugin.com.
Does the SAM connection work with WooCommerce and Shopify?
Yes. The connection works with both WooCommerce and Shopify stores.
Will it stop us overselling one-of-a-kind artworks?
Yes. Real-time inventory uses SAM webhooks to remove a sold piece the moment it sells, so you never sell the same original twice.
Can Skink set up SAM on our existing website?
Yes. We can add the SAM connection to your existing site or build a whole new store around it. Call 02 9834 4119 or send an enquiry.
Get your SAM catalogue online
Whether you need the plugin set up or a whole new store built around it, we can help. Tell us about your centre and we will get back to you within one business day.